5 Latin-Owned Businesses To Support on Prime Day

Amazon’s Prime Day is here! The annual discount event—exclusively for Prime members–is taking place this year from July 8 to July 11. Interested in saving bucks while supporting Latin-owned businesses? You’ve come to the right place.

Prime Day offers an endless number of discounts. From tech needs (I just ordered myself a monitor for my work-from-home space!) to kitchen staples, there are offers for almost anything you can think of. But how can you shop intentionally during Prime Day? Well, you can look into and prioritize your favorite Latin-owned shops!

From Ceremonia’s haircare products to Mayorga Coffee beans, here are five Latin-owned brands to shop this year.

Ceremonia

Owned by Latina entrepreneur Babba Rivera, Ceremonia is one of our favorite haircare brands. This year, Prime Day is discounting selected products like their popular Guava Hair Mask Color Protection and Damage Repair with Agave, Mascarilla de Babassu Oil and Cupuaçu Butter Deep Conditioning Hair Mask, and Pequi Styling Gel Clean Hair Gel Pequi Oil. 

Check out Ceremonia’s products here.

Nopalera

Owned by Chicana businesswoman Sandra Velasquez, Nopalera has flourished throughout the last five years. This year, Prime Day is featuring Nopalera’s Exfoliating Face & Body Scrub, Mandarina Cactus Flower Exfoliant, and Shampoo Bar as part of their annual deals. 

Check out Nopalera’s products here. 

Taste Salud

Co-owned by Mexican-American entrepreneur Josh Leyva, Taste Salud is perfect for those who like Latin flavors in their drinks. This year, Prime Day is highlighting products like their Jarritos 2-in-1 Hydration Packets, 2-in-1 Energy Drink Powder Mix, and 2-in-1 Hydration Packets + Immunity Electrolytes Powder.

Check out Taste Salud’s products here. 

Rahua

Co-founded by Ecuadoran entrepreneur Fabian Lliguin and his partner Anna Ayers in 2008, the haircare brand is also featured on Prime Day. Rahua’s discounts include products like their Classic Hair Shampoo, Hydration Shampoo, and Color Full Hair Mask.

Check out Rahua’s products here.

Mayorga Coffee

Owned by Guatemalan entrepreneur Martin Mayorga, Mayorga Coffee is one to check out this year–especially if you love a rich, bold-flavored coffee. Prime Day is featuring products like their Intense Dark Roast Coffee, Organic Coffee Buenos Dias, and Organic Cafe Cubano Roast. 

Check out Mayorga Coffee products here. 

Latina-Owned Swimwear To Shop This Summer

After talking about Latina-owned self-care products, it’s hard not to share more of our Latina-owned favorites. Why not add some beautiful Latina-owned swimwear to your closet?

We love swimsuits – especially if they’re Latina-owned and designed. We currently have The Jazzlyn Swimsuit up for sale under our Shop. A pop-of-color moment in the water? Sign us up. But there are more Latina designers leaving their mark in the swimwear industry. 

From Vetchy’s colorful textured patterns to Nessy Swimwear’s gorgeous designs, here are five Latina-owned swimwear options to shop for this summer.

Vetchy

Owned by Venezuelan entrepreneur Charo Perez Giusti, Vetchy is such an “it girl” swimwear brand. The brand offers swimwear, resort wear, and activewear that reflect their signature bright colors and prints. One of our favorite sets is the Laguna Bikini Track Set, which features a blue checkered design. 

Pikua Swimwear

Owned by Puerto Rican entrepreneur Adriana Sofía, the swimwear brand features a diverse swimwear collection. One of our favorite sets is the Vintage Shell Bikini, which is a minimalistic black set with a white shell design and bows to top off the cuteness! 

Diciembre Veintinueve

Diciembre Veintinueve is owned by Puerto Rican designer Gabriela Berlingeri. What started as a jewelry brand is expanding to swimwear that fits the owner’s known love for sunsets. One of our favorite swimsuits is the Amapola One Piece, which features a stunning Bohemian vibe.

Agua Bendita

Owned by Colombian entrepreneurs and besties Mariana Hinestroza and Catalina Álvarez, the apparel brand features swimwear, shirts, skirts, accessories, and more. But let’s talk about their signature swimwear. One of our favorite swim sets is the Lolita Bikini Top and Tammy Bikini Bottom, which highlights a black sequin pattern that oozes “Main Character” vibes. 

Nessy Swimwear 

Owned by Mexican-American Gen Z entrepreneur Vanessa Sanchez, Nessy Swimwear is just getting started. The brand currently features variety of designs – from solid colors to prints. One of our favorite designs is the Wild Bloom Bandeau Top paired with the Wild Bloom High Waist Bottom. It’s giving Caribbean fashionista.

What’s your favorite Latina-owned swimwear brand?

Viral Red, White & Blue Drinks for Fourth of July

Summer is finally here! It’s time to relax, sit near a pool, and enjoy a drink. Whether you drink alcohol or not, we’ve compiled our favorite beverages that are making quite a buzz online.

Let’s face it: get-together beverages are more than soda and beer. Why not get creative and take your hosting skills to the next level with gourmet-looking drinks that will have your loved ones coming for seconds? I know we’re going to test our hosting skills this Fourth of July. 

From a Firecracker pop-inspired spritz to a watermelon margarita, here are five viral summer drinks to toast under the fireworks on the Fourth of July and beyond.

Firecracker Pop-inspired Spritz

How cute are these popsicle spritz? This TikTok creator simply put together a Firecracker popsicle in a cup, then added spritz to make the drink look aesthetically pleasing. Who said popsicles are only for the kids this summer?

@alimomlife

festive 4th of July cocktail 🇺🇸#fourthofjuly #4thofjuly #4thofjulyparty #4thofjulyrecipe #drinks #spritz

♬ original sound – 𝕃𝕪𝕣𝕚𝕔𝕤 – 𝕃𝕪𝕣𝕚𝕔𝕤

Red, White, and Blue Shots

Shots, anyone? This TikTok user used blue raspberry jello, cherry jello, unflavored gelatin, sweet condensed milk, Pinnacle whipped vodka, and water to make the shots come to life. If you’re looking for a non-alcoholic option, replace the vodka with water. Check out the social media user’s TikTok caption below for exact details on how to make each layer.

@teachertastes

RED, WHITE, & BLUE JELLO SHOTS *you can make it non alcoholic by using water instead of vodka* Perfect for your Fourth of July celebration! Makes 24 Jell-O shots (you can get the plastic containers with lids from Walmart or target) -3 oz pack of blue raspberry jello -3 oz pack of cherry jello -1 packet (.25 oz) of unflavored gelatin (it comes with four just use one) -7 oz sweetened condensed milk -2 1/4 cups of pinnacle whipped vodka -3 1/4 cup water Start with your blue layer -Mix blue jello packet with 1 1/4 cups of hot water and stir until it dissolves. -Add 3/4 cup of vodka and stir well -Pour mixture into 2oz shot cups and fill it 1/3 of the way -Refrigerate for 60 minutes! White Layer -Mix packet of unflavored gelatin with 3/4 cup hot water and stir until dissolved. Add 3/4 cup vodka and stir. -Mix in 7oz. sweetened condensed milk and stir until combined. -Allow liquid to cool a bit before pouring it on top of blue jello layer. (If you don’t wait to let it cool it will break the blue layer) -Place back in refrigerator for 60 minutes Red Layer -Mix red jello packet with 1 1/4 cups of hot water and stir until it dissolves. -Add 3/4 cup of vodka and stir well -Allow liquid to cool a bit before pouring on top of white layer Add tops and enjoy! #4thofjuly #fourthofjuly #jelloshots

♬ Pour Me A Drink – Post Malone

Fourth of July Sangria

Sangria is such a hit at poolside parties, period. And the best thing is that it’s so easy to make! By mixing dry white wine, Cointreau, and fruits like blueberries, strawberries, and apples, you can make a festive sangria! But hey, don’t forget the topping – the TikTok user below suggests Prosecco or sparkling water. Yum!

@tablescape.designs

🇺🇸 4th of July Sangria recipe 👇 Makes 1 Pitcher: – 1 bottle dry white wine (like Sauvignon Blanc or Pinot Grigio) – ½ cup Cointreau (or Triple Sec for a similar flavor) – 1 cup blueberries – 1 cup strawberries, sliced – 2 large crisp apples, sliced and cut into stars using a cookie cutter – Prosecco or sparkling water to top To make: Add fruit and wine to a pitcher and refrigerate for 1–2 hours. Just before serving, stir in the Cointreau and top with Prosecco or sparkling water. . . #sangria #4thofjulycocktails #cocktailrecipe #sangriarecipe @Amazon

♬ It’s Summer – Official Sound Studio

Fourth of July Mocktail

Let’s talk mocktails! A great option for a non-alcoholic drink is this patriotic mocktail that can be made by mixing Blue Curacao Syrup, lemonade, tart cherry juice, and ice. Easy and delicious!

@refreshwithnat

Need a fun drink for the 4th? You’ll love this USA Lemonade! I made it last year and it was a hit! Ingredients: 1 oz Blue Curacao Syrup 3 oz Lemonade 1 oz Tart Cherry Juice Ice Directions: *Serves 1* Pour Blue Curacao Syrup into cup, add ice, lemonade, and tart cherry juice. (Make sure glass is big enough for drink) Enjoy! *Can adjust recipe to your liking* This delicious and festive beverage that will impress your guests and add a burst of flavor to your Independence Day celebrations. Cheers to a sparkling Fourth of July! #FourthofJuly #IndependenceDay #PatrioticDrinks #RedWhiteBlue #Mocktailrecipe #Refreshwithnat #creatorsearchinsights #foryoupage

♬ original sound – Post Malone

Watermelon Margarita

Margaritas are a staple for a reason. To get into a summery vibe, mix watermelon juice, lemon juice, and tequila together. The TikTok creator below tops the fresh drink with Poppi to add an extra bubbly kick. 

@samglammm

watermelon + lime + tequila + poppi = the easiest lightest drink 🍉💫 #4thofjuly #4thofjulycocktails #summercocktails #poppicocktails #watermelonmargs #margarita #summer #easycocktail #tequilacocktailrecipe #fy

♬ 4 Me (feat. Kali Uchis) – Don Toliver

Which drink are you trying out this summer?

Latina-Owned Self-Care Products That Won’t Break Your Bank

One thing about Latinas is that we’re always loyal to our favorite products. Once we find something we love, it’s hard to replace it. But if you are looking for something new, the Modern Muze team has you covered. We asked our team about their favorite Latina-owned self-care products that won’t break your bank. This way, not only are you receiving quality products, but you’re also giving back to your community and the owner’s dreams.

I don’t know about you, but things shifted after the pandemic. I started to shop with more intention. My intention? Always try to give back to my Latin community when possible. And what better way to support and write about Latina-owned businesses? 

From our favorite bold red lipstick to our favorite body lotion, here are five Latina-owned self-care products that should be on your radar.

Vive Cosmetics

I’ll always vouch for Vive Cosmetics, which was founded by Mexican-Puerto Rican-American entrepreneur Joanna Rosario and Mexican-American entrepreneur Leslie Valdivia. Their red lipstick is my go-to for the last four years or so. My favorite is called “Dímelo.” It’s a creamy bullet stick, and it’s $18 USD. But there are more options. Vive also has lip oils, lip scrubs, and liquid lipsticks.

Check out Vive Cosmetics here.

Vavica Body Care

Vavica was founded by sisters Valentina, Victoria, and Camila Marmol, who have Argentinean and Guatemalan roots. Their products include oil spray, body wash, and body lotion. “With our extensive backgrounds in the skincare industry and unique perspectives, we’re here to bring you clean products that celebrate every body and the beautiful array of skin tones, cultures, identities, and traditions,” their website reads.

Check out Vavica Body Care here.

Majestic Bliss Soaps

Looking for sustainable, eco-friendly Latina-owned soaps? Founded by Mexican-American entrepreneur  Marcela Arrieta, Majestic Bliss Soaps has a variety of types to offer. “When the idea of Majestic Bliss Soaps blossomed, I knew it would be a tribute to the sacred wisdom of my foremothers,” she wrote on her website. “My vision was clear: to create a unique line of artisan soaps and personal care products, each a blend of nature’s generosity and a touch of magic.”

Check out Majestic Bliss Soaps here.

Bloomi

Founded by Latina entrepreneur Rebecca Alvarez Story, Bloomi is a sexologist-led wellness brand. You can find products like massagers, vibrators, oils, lubes, skin foam wash, and skin moisturizers. Curious to try their products but don’t know where to start? They have bundles such as The Glow Bundle, which sounds like a must-try!

Check out Bloomi here. 

Santu Beauty

Santu Beauty is a skincare line founded by Mexican-American entrepreneur Alicia Nogales and her business partner Angelique Van Wyk, who grew up in South Africa. “With a commitment to sustainability, biodegradable formulas, and cruelty-free practices, Santu is redefining self-care with products that honor tradition, community, and conscious beauty,” their press statement reads. 

My personal favorite is their Jazmín Tropical Body Lotion, which transports you to an island upon using it. The scent oozes pineapple and mango, which I adore in the summer. It’s $42 USD. 

Check out Santu Beauty here. 

What’s your favorite Latina-owned self-care product? 

Why Karol G’s ‘Tropicoqueta’ Makes Us Nostalgic 

Karol G’s Tropicoqueta is finally out. The diverse album spans genres like bachata, mariachi, reggaeton, vallenato, and more. But it goes beyond sonic richness—the album is a reconnection to your Latin roots. Who else is feeling nostalgic with the album’s rollout and collaborations?

There’s an intention behind everything the Colombian icon does. And with Tropicoqueta, it’s no different. In fact, she further proves that she’s currently on top of the world and has free will and the resources to make her biggest dreams come true. With this in mind, here’s how Karol is taking us back to the ‘90s and early aughts to bring her nostalgic album to life. 

Karol’s interview on El show de Cristina

One of the ways Karol made her new album feel nostalgic was through the album’s rollout. Her appearance on El show de Cristina is a featured key in making it iconic, since the host, Cristina Saralegui, retired back in 2010. By going back on television, Saralegui took us back to the ‘90s when the show was at its peak—using her show’s signature logo and all.

Watching this on air with my suegros transported me back to the early 2000s with my grandmother. It made me think of how watching an in-depth television interview is such as sharing space with your family that’s missing these days. We are missing these types of interviews with experienced journalists that get us thinking and conversing with our loved ones.

Tropicoqueta’s samples and collaborations

Let’s be real, Karol’s collaboration with Marco Antonio Solís was unexpected and a throwback. The new track “Coleccionando Heridas” is one of Tropicoqueta’s centerpieces simply because of the man’s vocals. But it’s more than that; it can also serve as a spark to connect Karol with the older generation. I mean, check on your tías, this señor’s moves have them in a chokehold. 

Moreover, the song’s samples like Nina Sky’s “Oye Mi Canto” (2006) on “LATINA FOREVA” also connect us with our Latin roots. It’s a reminder that women have always created reggaeton hits—regardless of it being a historically male-dominated genre. So, shout-out to Karol for giving Nina Sky their well-deserved flowers! 

The album’s official teaser

Lastly, another way the album got our nostalgic tingles going was through its official teaser. Karol teamed up with novela icons like Mexican actress and singer Anahí, Venezuelan actress and model Gabriela Spanic, Mexican actress Azela Robinson, and Mexican actress and singer Itatí Cantoral to do what they do best: put on a show. 

What other ways did Karol G’s new album get you thinking about the old days?